Harder, better, faster, stronger

Andrew Wiseman looks at the raison d’être behind data analytics. This is probably the first (and last) time that I’ve used a Daft Punk song title as the name of a blog, but it seemed a wholly appropriate title for the subject at hand. As a relatively new business, we...

Embracing Business Un-usual

Bethan Blakeley reflects on the current situation From those of you that may be used to reading my blogs, it will come as no shock to you that this piece will be at best, passionately opinionated, at worst, ranty. Apologies in advance. You’ll have heard and read...

Doggy paddling the data lake

Bethan Blakeley gets back to basics when its comes to data analysis Most of us, by now, will have heard of the infamous “data lake”. Another annoying piece of jargon being thrown about by data scientists, data analysts, business intelligence analysts, data magicians,...

Covid-19 and Honeycomb

A message to our clients, prospects, partners and suppliers. These are unprecedented times for all of us. I’ve read a lot of these types of messages this week claiming it’s ‘business as usual’ – but in reality, we all know that it’s not. Here at Honeycomb, we’re...

Don’t be misled by online customer reviews

In a guest blog, Mustard’s Colin Auton explores the pitfalls of taking review sites too seriously. Whilst on holiday this summer, my wife asked me if I wanted to visit a weekly local market in a village 30 minutes away by bus. Like many others, my immediate reaction...